Scott Galloway: Growth Is the New Profitability

April 13, 2017

Loser: Profitability. Seeing Amazon's success, other companies now prioritize vision and growth over profits.

Loser: Ad-supported TV as tech giants buy the streaming rights to live sports.

Winner: Reviews, which have fundamentally changed the way we shop. One in four shoppers check Amazon reviews even when they're inside physical stores.

With all the tragic news coming out of Syria, these are some things anyone can do to help.

(0:17) Various Amazon, Inc. Filings, 1996–2016.
(0:34) Amazon Plans $1.5 Billion Air Hub Near Cincinnati for Fleet https://bloom.bg/2jSO9Fi
(0:34) Amazon is spending 'well-over' $3 billion a year on original TV and movies, says analyst http://read.bi/2nJyEDb
(0:34) Amazon Plans $3 Billion India Investment http://on.wsj.com/2nJwlQc
(0:44) “Uber”s $70 Bln Value Accrues Mainly to Customers,” Reuters, December 2016. http://reut.rs/2orwAN6
(0:44) “Snap Lost $514 Million Last Year and Warns That It ‘May Never Be Profitable,’” Business Insider, February 2017. http://read.bi/2jYFOfX
(0:44) “WeWork Cuts Forecasts As Staff Told To Change ‘Spending Culture,’” Investor’s Business Daily, July 2016. https://bloom.bg/2iIRBTw
(0:57) “The Future of Sports,” Barclays, February 2017. http://bit.ly/2pbawcd
(1:03) “NFL and Amazon Reach One-Year Streaming Deal for About $50 Million,” The Wall Street Journal, April 2017. http://on.wsj.com/2nV9can
(1:10) “Facebook Scores Major League Soccer Streaming Deal, Continuing Push Into Premium TV Content,” Variety, March 2017. http://bit.ly/2oDOzBW
(1:15) “Facebook Is in Talks to Stream Major League Baseball Games,” Bloomberg, February 2017. https://bloom.bg/2lteZ66
(2:11) “Online Reviews,” Pew Research Center, December 2016. http://pewrsr.ch/2hOAX2X
(2:16) “That Review You Wrote On Amazon? Priceless,” USA Today, March 2017. http://usat.ly/2pbtFeb
(2:23) “Amazon Intelligence: Amazon Vine,” L2 Inc., December 2016. http://bit.ly/2ow5NRf

Episode 120

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Scott Galloway’s Influencer Debut

April 6, 2017

Loser: All of us. We spend more time using social media than eating or socializing - and millennials aren't the biggest addicts.

Winner: Quartz, the rare digital news site to achieve profitability.

Winner: Art dealers discovering a new audience on Instagram.

Loser: Movie theaters. As Netflix disrupts the film industry, they're still stuck in the '80s.

(0:09) “How Much Time Do We Spend On Social Media?” Mediakix, December 2016. http://bit.ly/2oFfwWJ
(0:13) Nielsen, 2017.
(0:26) “Older Users Are Most Influenced by Ads on Instagram (Report),” Adweek, March 2017. http://bit.ly/2nXjB4g
(0:54) “Mobile-Focused Quartz Manages to Turn a Profit on Digital Journalism,” Crain’s, March 2017. http://bit.ly/2o6TUPE
(1:12) “Advertising: Facebook and Google Build a Duopoly,” Financial Times, June 2016. http://on.ft.com/2fPlRGK
(1:18) “Mobile-Focused Quartz Manages to Turn a Profit on Digital Journalism,” Crain’s, March 2017. http://bit.ly/2o6TUPE
(1:32) “Want to Sell a $24 Million Painting Fast? Instagram for the Win,” Bloomberg, December 2016. https://bloom.bg/2hdfxhD
(1:44) “The Art Market | 2017,” UBS, 2017. http://bit.ly/2nhpLjM
(2:13) Kagan, 2017.

Episode 119

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Scott Galloway: Switch to Nintendo

March 30, 2017

Winner: Cadillac, which just launched a major innovation. For $1500/month you can lease any Caddy you want, then switch to a new one when you realize how lame you look.

Loser: Apparel brands that Amazon is ripping off. Many of the e-tailer's new private label designs look strangely...familiar.

Loser: Uber drivers, who don't benefit from the company's success.

Winner: Nintendo, which sold 1.5 million Switch consoles in a week. Another metric for the brand's success: how many gamers stopped watching porn to use the Switch.

Sources
(0:11) “Introducing BOOK by Cadillac, a Bold New Luxury Vehicle Subscription Model,” Cadillac, January 2017. http://bit.ly/2od7MdU
(0:17) BOOK by Cadillac, March 2017. http://bit.ly/2nPFLbR
(0:48) Cowen Group, 2011-2015. http://bit.ly/2oD2o0k, http://bit.ly/2nzNc4N
(1:19) L2 Analysis of Various Sources.
(1:30) “How Much Do Uber Drivers Make in 2017?” I Drive With Uber, January 2017. http://bit.ly/1ntIZ1m
(1:38) L2 Analysis of Various Sources.
(1:41) “Uber Is Finally Realizing HR Isn’t Just for Recruiting,” Harvard Business Review, March 2017. http://bit.ly/2n3nKns
(1:44) “2017's Uber IPO,” Investing.com, December 2016. http://bit.ly/2olRgFO
(2:01) “Nintendo Has Sold More Than 1.5 Million Switches in The First Week,” Ars Technica, March 2017. http://bit.ly/2npv4Kr
(2:04) “Popularity of Sony’s PlayStation VR Surprises Even the Company,” The New York Times, February 2017. http://nyti.ms/2lJxqmQ
(2:16): YouPorn, March 2017. http://bit.ly/2nkcXod

Episode 118

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Scott Galloway: Nike’s Billion-Dollar Bargain

March 23, 2017

Loser: ESPN, as subscribers flock to streaming platforms and ad revenue declines.

Winner or Loser? Nike, for its $1 billion deal with Cristiano Ronaldo.

Winner: Salespeople. With influencers losing trust, brands are now recruiting "expert" salespeople to rep their products.

Winner: Students turning to GoFundMe to cover the cost of their college educations.

(0:06) L2 Analysis of Business Insider Data. http://read.bi/2ldrPbO
(0:10) “NFL Signs TV Rights Deals with Fox, NBC, and CBS,” Los Angeles Times, December 2011. http://lat.ms/1mZMeM2
(0:10) “Sports Finance,” Gil Fried, Timothy D. DeSchriver, Michael Mondello. http://amzn.to/2mYomL3
(0:15) "ESPN Is Going to Lay Off a Lot of Familiar Faces," New York Post, March 2017. http://nyp.st/2mbgfLj
(0:15) "Source: Looming ESPN Layoffs Have Sparked ‘Panic of Biblical Proportions’ Among Talent," Sporting News, March 2017. http://bit.ly/2nrW7HI
(0:21) “Mobile ESPN to Launch Nationwide in Best Buy Stores,” ESPN, October 2005. http://es.pn/2o98oh6
(0:36) “Cristiano Ronaldo Generated $500 Million In Value For Nike In 2016,” Forbes, February 2017. http://bit.ly/2mUQ62c
(0:42) “Whether LeBron Has A $1B Deal Or Not, Michael Jordan Is Still The King Of Nike,” Forbes, May 2016. http://bit.ly/2nrWEJm
(0:50) “Ronaldo Beats Messi By 800% When It Comes To Return On Social Media For Their Brands,” Forbes, February 2017. http://bit.ly/2mUT8nb
(1:07) TRACKALYTICS, March 2017. http://bit.ly/2nbC9yA
(1:22) “This Company Makes Influencers Out of Everyday People,” Mashable, February 2017. http://on.mash.to/2nrNZqA
(1:27) crunchbase, March 2017. http://bit.ly/2nVJLoJ
(1:39) “This Company Makes Influencers Out of Everyday People,” Mashable, February 2017. http://on.mash.to/2nrNZqA
(1:56) “Do You Hear That? It Might Be the Growing Sounds of Pocketbooks Snapping Shut and the Chickens Coming Home,” AEIdeas, August 2016. http://bit.ly/2nHvdfr
(2:01) Irrational Exuberance, Robert Shiller. http://amzn.to/2o98DZE
(2:04) “GoFundMe for College,” Brittany Gofundme, February 2017. http://bit.ly/2o9bfXm

Episode 117

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Alexa, Who Is Scott Galloway?

March 16, 2017

Winners: Nike and Adidas, whose sneaker apps indicate that they've mastered the art of creating scarcity in a digital age.

Winners: Pizza brands, which are - believe it or not - at the forefront of digital innovation.

Loser: Google, whose convenient Featured Snippets tool provides some disquieting answers.

(0:30) AppAnnie, March 2017. http://bit.ly/2n3ztVS
(0:39) “Reservations For Black Yeezy Boost 350s Close In 22 Minutes,” Footwear News, February 2016. http://bit.ly/2nwpK8m
(0:53) “Introducing Pizza Hut PIE TOPS,” YouTube, March 2017. http://bit.ly/2myOmyZ
(1:14) L2 Analysis of Google Finance.
(1:25) “Google SERP Feature Graph,” Moz, March 2017. http://bit.ly/1NTIu9f

Episode 116

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Scott Galloway: The Tipping Point is 20%

March 9, 2017

Once a sector hits 20% e-commerce penetration, the winners and losers start to emerge. We've seen it with books and toys, and apparel may be next.

Loser: Firms relying on Amazon Web Services. The recent outage disrupted service for hundreds of thousands of sites.

Loser: Online travel agents, whose crowded layout paves the way for Google's Hotel Finder to change the game.

Loser: Connected toys. Amid growing evidence that "smart" playthings can be hacked, Scott demos his kids' newest toy.

0:16: Foner Books Analysis of SEC Filings.
0:24: “Total Retail 2016: They Say They Want a Revolution,” United States Fashion Industry Association, August 2016. http://bit.ly/2mLUggH
1:10: “AWS Still Owns the Cloud,” TechCrunch, February 2017. http://tcrn.ch/2kmsrYP
1:16: Q4 2016 Amazon Filings. http://bit.ly/2njB2Me
1:28: “Amazon Just Broke the Internet,” Gizmodo, March 2017. http://bit.ly/2n4saOj
1:36: “The Massive AWS Outage Hurt 54 of the Top 100 Internet Retailers — But Not Amazon,” Business Insider, March 2017. http://read.bi/2mG10di
1:42: “Amazon Just Broke the Internet,” Gizmodo, March 2017. http://bit.ly/2n4saOj
1:50: L2 inc.
1:57: L2 inc.
2:11: L2 inc.
2:21: “Germany Bans ‘My Friend Cayla’ Doll Over Spying Concerns,” NPR, February 2017. http://n.pr/2l2RlvZ
2:39: “If You Have One Of These Toys In Your House, You May Want To Stop Using It,” The Huffington Post, February 2017. http://huff.to/2lS7aXR

Episode 115

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Scott Galloway: Attack of the Drones

March 2, 2017

Winner: Facebook. As investors focus on Snap's IPO, Facebook dominates across the board, from revenue growth to ad spend.

Winner: Burrito lovers. Chipotle has slashed wait times for digital orders as it strives to lure back diners.

Loser: Snapchat. WhatsApp has become the latest member of the Facebook family to borrow its key features.

Winner: Drone makers. With every company getting into the drone game, from UPS to 7/11, we tested one out for ourselves.

Sources
0:10: Company Filings.
0:30: L2 Analysis of iSpot.tv, Pathmatics, and Visible Measures Data. http://bit.ly/2mxI4k0
0:38: 2016 Mobile App Report, comScore Mobile Metrics, U.S. Age 18+, June 2016. http://bit.ly/2d27iPI
0:48: “Chipotle’s Digital Orders Are Getting A Lot Faster,” Fortune, February 2017. http://for.tn/2mhCVIO
1:04: “Starbucks Debuts Voice Ordering,” Starbucks, January 2017. http://bit.ly/2jNSaIE
1:43: "Instagram Stories is Stealing Snapchat’s Users," TechCrunch, January 2017. http://tcrn.ch/2kkCijS
1:44: "Instagram Just Cloned Snapchat’s Stories Feature to Get More People Sharing," Recode, August 2016. http://bit.ly/2aNfbes
2:14: "Verizon Just Acquired a Drone Company," Recode, February 2017. http://bit.ly/2mKFVOE

Episode 114

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What Benjamin Button and Winning Brands Have In Common

February 23, 2017

Winner: Firms whose products become more valuable with use - a trait shared by most of today's top-performing companies. In contrast, old-economy successes including Ford and Caterpillar produce items that decline in value.

Winner: Facebook Messenger. With a third of Americans on the platform, brands that haven't yet launched chat bots may be missing a major opportunity.

Loser: Twitter. Despite the engagement boost from Trump's controversial missives, the platform barely gained any monthly users in Q4 - prompting Twitter to start counting daily users instead.

Plus: does (Netflix) cheating count when the other person is asleep?

Episode 113

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Scott Galloway: This Is the Top of the Market

February 16, 2017

Loser: Snap. Despite the hype around their upcoming IPO, we still think the company is a loser.

Winner: Amazon, which actually makes more on ad sales than Snap and is also growing its fulfillment business.

Winner: Tinder. With nearly 2 million paying subscribers, the app has convinced millennials not only that they need to use an app to find love, but also that they have to pay for it.

Loser: Virtual reality. Just three years after buying Oculus, Facebook is closing many of its pop-up stores due to poor performance.

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The Next Industry Up For Disruption: Banking

February 10, 2017

Winner: YouTube, which still holds its own against younger digital video platforms, from engagement to live video.

Loser: Banks. As tech giants disrupt every industry, banking could be next.
 
Winner: P&G, for laying down the law on digital. As CPG shifts to e-commerce, the world's largest advertiser wants more accurate metrics. 
 
Plus: How fake news helped Scott find his soulmate.
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